Quality Food Awards Categories

The Quality Food Awards recognise and celebrate the best in retail food products available in the UK.

Each category has been specifically tailored to represent the key drivers in today’s ever-changing marketplace. Category definitions have been provided to help you select the right place for your product to be entered. Please note that categories have been grouped by relevance and not A-Z, your category may appear further down the page.

To enter, click on the category below and you will be taken to the online entry form. You can enter multiple categories within one entry form. 

Entry fee per product: £464 + VAT.
Small producer entry fee (fewer than 10 staff and annual sales under £2 million): £125 + VAT. Click here to request your Small Producer discount promo code.


Breakfast Products

Products marketed as a breakfast item. This includes cereal, cereal bars and breakfast products, granola, porridge etc. 

This category is now closed

Bread

Inclusive of all bread products whether they are ambient, chilled or frozen.

Cakes

Inclusive of all cakes whether they are ambient, chilled or frozen.

Biscuits

Categories include sweet and savoury biscuits

Chocolate and Confectionery

All chocolate bars, boxes, sharing bags, novelty, seasonal (excludes Christmas) and sweets

This category is now closed

Desserts and Puddings

Any sweet pudding or dessert, including ice cream, whether they be ambient, chilled or frozen.

This category is now closed

Snacks

Food designed for snacking includes crisps, nuts, popcorn, jerky, bars

This category is now closed

Cheese

Includes all cheese products: British; Continental; hard and soft; goats, sheep etc

Dairy

Includes butters and spreads, milk, cream, yoghurt, kefir. Excludes Cheese.

This category is now closed

Eggs

Inclusive of all unprepared eggs e.g. chicken, duck, quail, and varieties e.g. blue, brown.

This category is now closed

Cold Beverages

Includes all juices, smoothies, cold pressed, carbonates, waters, cordials, milkshakes, whether fizzy, still or flavoured

Hot Beverages

Includes coffee ground, instant and pots (excludes beans); tea and herbal tea; hot chocolate etc

This category is now closed

Condiments

Anything you add to your meal after preparation to enhance the flavour, ie. mayonnaise, ketchup, balsamic glaze etc.

This category is now closed

Cooking Sauces

Anything you add to your meal during the cooking stage, ie. stir-in pasta sauce or pesto etc.

This category is now closed

Pickled and Fermented

Any food which has been pickled or fermented i.e kimchi, sauerkraut, kombucha etc

This category is now closed

Relishes and Chutneys

Any relish or chutney including savoury jams or marmalades suitable for cheese.

This category is now closed

Preserves and Sweet Spreads

Including jams, sweet spreads, syrups, honey, nut butters

This category is now closed

Store Cupboard

Includes home baking kits, herbs and spices, salts, oils and vinegars, all canned goods

This category is now closed

Deli

Products that are sold on the delicatessen shelves or counter

Frozen Fruit and Vegetables

Plain, unseasoned fruit and vegetables in the frozen aisle for convenience e.g. broccoli florets, mixed berries

This category is now closed

Fruit

Fresh fruit Including prepared or unprepared e.g. whole fruits, pre-cut fruit pots

This category is now closed

Vegetables

Fresh vegetables including prepared or unprepared e.g. whole vegetables, vegetable roasting trays, stir fry kits

This category is now closed

Salad

Fresh vegetables including prepared or unprepared e.g. whole vegetables, vegetable roasting trays, stir fry kits

This category is now closed

Fish

Including fresh fillets; prepared fish e.g. breaded fish, fishcakes; shellfish and smoked fish

Food to Go

Including pre-prepared, ready to eat sandwiches, wraps and salads, ready to heat/eat hot food products, sushi

Meat

Includes both chilled and frozen, and roast-in-the-bag. Products can include sauces, garnish, crumb, and can be plain or stuffed. If specifically reduced fat, enter the ‘REDUCED/LOW’ category.

Meal Accompaniments

Any prepared or unprepared accompaniments to a main meal whether ambient, chilled or frozen

This category is now closed

Pasta, Rice, Grains and Pulses

Pasta can be fresh or dried, with or without filling; rice; grains and pulses of any variety e.g. couscous, pearl barley

This category is now closed

Pizzas

Including chilled and frozen

This category is now closed

Quiches, Pies and Savoury Pastries

Includes ambient, chilled or frozen. Also includes sausage rolls and savoury tarts

This category is now closed

Ready to Cook

Any meal ready to cook at home that needs a raw protein element cooking out e.g. mini roast dinner, hunter's chicken

This category is now closed

Ready Meals

Products with the protein already cooked that just require heating up at home e.g. lasagne, meatballs, gnocchi in sauce

This category is now closed

Soup

Including ambient and chilled soups

This category is now closed

Subscription Boxes

Subscription items delivered to the home e.g. nut boxes, coffee, fresh produce (does not include alcohol)

This category is now closed

Fresh Recipe Boxes

A box delivered to the home that contains all ingredients required to create a meal. With a recipe card

This category is now closed

Meal Kits

Kits that include all the flavouring and accompaniments to a meal that needs additional ingredients e.g. fajita kits, curry kits

This category is now closed

Free From

Any product marketed at the allergen free market incorporating one or more of the 14 major allergens* and is specifically created to be free from those

*celery; crustaceans; eggs; gluten; fish; lupin; milk; mustard; molluscs; nuts; peanuts; sesame; soya; sulphites

Reduced/Low

Products specifically created with reduced sugars, salts, fats in comparison to their standard counterparts e.g. reduced fat salad dressings, reduced salt condiments, sugar-free drinks etc. Does not include reduced fat meat products, see MEAT

This category is now closed

Vegan

Products specifically created to cater to the vegan market